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Create and Customize a Reviews Widget
Review Widget

Create and Customize a Reviews Widget

Learn how to create a reviews widget, choose a widget layout, customize the title and theme, configure summary options, preview it on desktop or mobile, and copy the embed code for your website.

7 mins
Intermediate

Create and Customize a Reviews Widget

The Reviews Widget feature lets you build a review display widget for your website using your connected reviews.

From the screenshots, this feature supports:

  • saved widgets
  • widget templates
  • multiple widget layouts
  • title and header customization
  • theme and color controls
  • review display settings
  • desktop and mobile preview
  • website embed code after saving

Where to find it

Open the left sidebar and go to:

Reviews Widget

What you can do on this page

From this area, you can:

  • create a new widget
  • browse saved widgets
  • preview a selected widget
  • switch between desktop and mobile preview
  • customize the widget in 4 setup tabs:
    • View
    • Title
    • Theme
    • Summary
  • save the widget
  • copy the website embed code after saving

Website Widget home screen

The page title shown in the screenshots is:

Website Widget

The main layout is split into 2 panels:

  • left side for saved widgets and templates
  • right side for widget preview

Saved Widgets and Templates

On the left panel, the screenshots show 2 tabs:

  • Saved Widgets
  • Templates

Under Saved Widgets, the page shows:

  • a Create New Widget card
  • existing widget cards, such as a sample called Widget Test

When nothing is selected, the preview panel shows:

Select a widget to see preview

Create a new widget

To start from scratch, click:

Create New Widget

This begins the widget builder flow.

Select an existing widget

If you already have a saved widget, click it from the Saved Widgets list.

In the screenshot, selecting Widget Test loads the preview on the right.

This lets you continue editing or reviewing an existing widget.

Widget preview

The right panel shows a live preview of the widget as you configure it.

From the screenshots, the preview includes:

  • a widget heading
  • average rating
  • total review count
  • branding line:
    Powered by ReviewCrusher.ai
  • visible review cards
  • source icons such as Google
  • mobile and desktop preview controls

This helps you review the widget before saving or embedding it on your website.

Preview Device

At the bottom of the preview panel, the screenshots show:

Preview Device

with 2 display buttons:

  • mobile
  • desktop

Use these to switch the preview between smaller and larger screen views.

Widget builder tabs

When editing a widget, the left panel shows 4 tabs:

  • View
  • Title
  • Theme
  • Summary

Each tab controls a different part of the widget.

View tab

The View tab controls the review source, widget layout, review limits, and visible review feed setup.

From the screenshots, this tab includes the following controls.

Review Source

The first field shown is:

Review Source

In the screenshot, the selected source is:

Google

Use this dropdown to choose the review source for the widget.

Widget Type

The Widget Type section lets you choose the widget layout.

The screenshots show these visible options:

  • List
  • Grid
  • Masonry
  • Carousel
  • Slider
  • Flash
  • Legacy

In the screenshot, Grid is selected.

Choose the layout that best fits your website design.

What the screenshot confirms

  • the widget type is selectable from visual option cards
  • the preview updates on the right based on the selected layout

Max Number of Reviews

The Max Number of Reviews control lets you adjust how many reviews appear in the widget.

In the screenshot, the value shown is:

5

with minus and plus controls.

Use this to limit how many reviews are shown at once.

Minimum Ratings

The Minimum Ratings dropdown controls which ratings are included.

In the screenshot, the selected value is:

Any Rating

Use this to control the minimum review score shown in the widget.

Powered by ReviewCrusher.ai

The screenshots show a toggle labeled:

Powered By ReviewCrusher.ai

When enabled, the widget displays ReviewCrusher branding in the preview.

If you do not want to change this, leave the toggle in its current state.

Add Review

The Add Review button appears in the View tab.

Based on the screenshots, this is a visible action available while building the widget.

Use it when you want to add a review into the widget workflow.

Sync Reviews

The Sync Reviews button also appears in the View tab.

Based on the screenshots, this is a visible action available while editing the widget.

Use it when you want to refresh the widget’s review content from the source.

Review list inside the builder

At the bottom of the View tab, the screenshots show a scrollable review list inside the editor.

Each item appears to include:

  • reviewer image or avatar
  • reviewer name
  • date
  • rating
  • review text
  • source icon

This helps you review the content feeding the widget while you configure it.

Title tab

The Title tab controls the visible heading and top summary details of the widget.

From the screenshots, this tab includes the following settings.

Widget Title

The tab shows a Widget Title toggle.

This appears to control whether the widget title section is shown.

Heading

The Heading field sets the main title displayed at the top of the widget.

The screenshot example is:

What Our Clients Say About Us

Use a heading that matches the tone of your website.

Description

The Description field lets you add a short supporting line below the heading.

The placeholder shown is:

Example: Here are some of our reviews.

This field appears optional and can be used to add context.

Header

The Header toggle appears below the description field.

This appears to control whether the widget header area is displayed.

Ratings

The Ratings checkbox controls whether the rating summary is displayed.

In the screenshot, this checkbox is enabled.

Total Review Count

The Total Review Count checkbox controls whether the widget shows the number of reviews.

In the screenshot, this checkbox is enabled.

Write a Review Button

The Write a Review Button checkbox appears in this tab.

In the screenshot, it is not checked.

This suggests the widget can optionally include a review action button.

Save or cancel

At the bottom of the tab, the screenshots show:

  • Cancel
  • Save

Click Save to keep your title settings.

Theme tab

The Theme tab controls the visual styling of the widget.

From the screenshots, this tab includes theme selection, font settings, and detailed color controls.

Theme options

The screenshots show 3 theme choices:

  • Light
  • Dark
  • Custom

In the screenshot, Light is selected.

Choose:

  • Light for a bright look
  • Dark for a darker design
  • Custom if you want to manually control colors

Font

The Font dropdown controls the widget font.

In the screenshot, the font shown is:

Open Sans

Use this setting to match the widget to your website typography.

Color controls

The Theme tab shows multiple color settings.

Visible labels in the screenshot include:

  • Widget Primary Color
  • Widget Secondary Color
  • Widget Background Color
  • Review Primary Color
  • Review Secondary Color
  • Review Background Color
  • Star Rating Color
  • Border Color
  • AI Summary
  • Review Avatar Background Color
  • Review Avatar Text Color

These controls let you fine-tune the appearance of both the widget shell and the individual review cards.

Use the color selectors to match your brand colors.

Summary tab

The Summary tab controls AI summary behavior, review display elements, and website embed code.

AI Summary

At the top of the Summary tab, the screenshots show an:

AI Summary

toggle.

This indicates the widget can include an AI summary feature.

Use this toggle if you want the widget to include AI summary behavior.

Review Elements

Below the AI Summary toggle, the screenshots show a Review Elements section with checkboxes.

Visible options are:

  • Display Date
  • Display Reviewer Icon
  • Exclude review containing no description

In the screenshot:

  • Display Date is enabled
  • Display Reviewer Icon is enabled
  • Exclude review containing no description is not enabled

Use these options to control which review details appear in the widget.

Embed code to Website

The Summary tab includes a section labeled:

Embed code to Website

This section contains:

  • a Copy Code button
  • an embed code text box

The text box in the screenshot says:

Embed code will appear here after saving the widget...

This means the widget must be saved before the embed code becomes available.

Copy Code

Use Copy Code after saving the widget to copy the embed code for use on your website.

If the widget has not been saved yet, the embed code area may still be empty.

How to create a widget

A practical workflow based on the screenshots is:

  1. open Reviews Widget
  2. click Create New Widget
  3. in the View tab:
    • choose the Review Source
    • choose a Widget Type
    • set Max Number of Reviews
    • choose Minimum Ratings
    • decide whether to keep Powered by ReviewCrusher.ai
  4. in the Title tab:
    • set the heading
    • add a description if needed
    • decide whether to show ratings and total review count
  5. in the Theme tab:
    • choose Light, Dark, or Custom
    • choose the font
    • adjust colors if needed
  6. in the Summary tab:
    • choose review element settings
    • save the widget
  7. after saving, copy the embed code
  8. paste the embed code into your website

How to preview the widget

While editing, review the right-side preview panel to confirm:

  • the layout looks correct
  • the heading appears as expected
  • the review cards display properly
  • the colors match your brand
  • the widget looks good on:
    • desktop
    • mobile

Use the Preview Device controls to test both views.

Best practices

  • choose a widget layout that fits your website section
  • keep the widget title short and clear
  • use Minimum Ratings carefully depending on the type of reviews you want to show
  • review the widget on both desktop and mobile before saving
  • save the widget before trying to copy the embed code
  • use custom colors only if they improve consistency with your website branding

Troubleshooting

I do not see embed code yet

Save the widget first. The screenshot indicates the embed code appears after saving.

The widget looks too crowded

Lower the Max Number of Reviews or try a different Widget Type.

I want the widget to match my brand

Use the Theme tab to select font and update the color settings.

I want fewer low-rated reviews shown

Change the Minimum Ratings setting.

I want to see how it looks on mobile

Use the Preview Device controls at the bottom of the preview panel.

What this feature is for

The Reviews Widget feature is for displaying your reviews on your website using a configurable widget.

Based on the screenshots, it helps you:

  • present reviews in different layouts
  • control how much review content is shown
  • customize the widget appearance
  • generate an embed code for website placement